Why Social Media Marketing?

The connections you and your business make are of paramount importance today. Developing strategic relationships via networking events has been the traditional means of making new business contacts. There are two main types of online networking, online social networking and online business networking.

Online social networking is a service focusing on building relationships among consumers and online business networking is a service focusing on building relationships between businesses.

This blog will cover all aspects of Social Media Marketing and give you a better understanding of how online business and social networking has evolved and how your business can use the internet to make connections and gain a commercial advantage. It will provide advice on the types of online networking events you can 'attend', identify some of the risks involved and good online networking etiquette. It will also discuss how you can create a social networking strategy and choose the right social media platforms for your business.